Start date: Trigger date: Trigger condition (the date and condition under which the lane weights flip):
Phase One: Stabilize and Count (days 1 to 14)
☐ Unemployment claim filed
☐ Severance negotiated with the email from that lesson
☐ Health-coverage window calendared
☐ Survival budget and the two-account system built
☐ Runway number computed and put on the fridge
☐ Household told; sleep protected
Day 14 Deliverable A dated number, a filed claim, and a household that has seen the same page you have.
Phase Two: Decide on Purpose (days 15 to 30)
☐ Market read run on your role
☐ Fit-check run in writing
☐ Lane map walked and cut to one lane, or job-first committed with full weight
☐ Household conversation had with the script
☐ Trigger date and condition set
Day 30 Deliverable A chosen path, written down, with a trigger date attached. Still torn is also an answer: default to dual-track, set the checkpoint at day sixty, stop relitigating nightly.
Phase Three: Execute (days 31 to 60)
☐ Job lane: two or three tailored applications a day; follow-ups; referenced applications that actually convert
☐ Business lane: the outreach rhythm, first quotes, first jobs, first listings, per your lane's course
☐ One sheet filled every Friday
☐ Pot balance and runway months recomputed every two weeks
Day 60 Deliverable Not revenue: pipeline. Interviews at real stages, conversations with real prospects, and a runway number you have watched move for a month.
Phase Four: Verify and Decide Again (days 61 to 90)
Checkpoint
Question
Day 45
Recompute the number against the original; if the pot has burned materially faster than the budget predicted, fix the budget or the burn, not the goal
Day 60
Count the pipeline honestly; audit the search quality (screens from good applications, or silence everywhere?)
Day 90
Business lane: revenue covering some honest fraction of the survival budget, repeat customers or a filled pipeline, trend line up. Job lane: interviews at late stages or an offer. Dual-track: whichever lane shows traction gets the weight
Kill and Pivot Rules Kill means stop paying for this version: day 90 with zero revenue and an empty pipeline sends the business to nights-and-weekends and the job search to the day shift; pot crossed half with neither lane producing means income-first takes over completely. Pivot means the market answered a different question than you asked: the adjacent service, the smaller scope, the business clients instead of the households.
The Ninety-Day Plan (summary)
☐ Day 14: claim filed, severance signed on negotiated terms, health decision calendared, runway number on the fridge
☐ Day 30: path chosen in writing, trigger date and condition set, household briefed
☐ Day 45: runway recomputed against the original; burn explained or budget fixed
☐ Days 31-60: weekly sheet filled every Friday; two recomputes done; pipeline building in the chosen lane
☐ Day 60: pipeline counted honestly; search quality audited; lane weights adjusted
☐ Day 90: verdict against the day-30 criteria; continue, pivot, or flip to job-first with the whole day
☐ Throughout: one full day off weekly; sleep; movement; the household report every week